https://www.markmywords.co.nz/home daily 1.0 2019-10-22 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d27ef57ba60eb00013d3099/1562898286354/website+copywriting Home https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d27f0b1e6624e0001a985f1/1562898645650/auckland+copywriter+nz Home https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d27f047330ec20001828de4/1562898534465/marketing+content+creation Home https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d27eff40049890001070d6e/1562898447833/copywriter+auckland Home https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d27f085330ec20001829188/1562898580095/working+with+a+copywriter Home https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5acd28262b6a28a577f1fbed/1566534411473/2018.04.07_M.Shepherd_SP_10.jpg Home https://www.markmywords.co.nz/blog daily 0.75 2019-02-18 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/58ffc5098419c2385b6aa8bd/1493157181238/services4.jpg Words from me https://www.markmywords.co.nz/blog/2017/3/29/the-six-steps-to-content-marketing-success monthly 0.5 2017-06-09 https://www.markmywords.co.nz/blog/2017/3/29/10-reasons-why-your-business-needs-an-inbound-marketing monthly 0.5 2017-06-09 https://www.markmywords.co.nz/blog/2017/4/6/the-secret-to-writing-web-copy-with-an-authentic-voice monthly 0.5 2017-04-06 https://www.markmywords.co.nz/blog/2017/5/28/the-secret-to-writing-web-copy-with-an-authentic-voice monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/4-step-best-practice-for-writing-welcome-emails monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/6-big-benefits-of-guest-blogging-for-your-business monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/unexpected-places-to-find-blog-content-for-your-business monthly 0.5 2018-04-22 https://www.markmywords.co.nz/blog/2017/5/28/who-do-you-want-to-serve-get-clear-on-your-target-audience-to-refine-your-copy monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/crafting-the-ultimate-customer-case-study-for-your-website monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/the-power-of-personality-in-your-website-copy monthly 0.5 2017-05-28 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a720446c3c4128baeb3cb/1495953937174/the-power-of-personality Words from me - The power of personality in your website copy https://www.markmywords.co.nz/blog/2017/5/28/what-is-seo-copywriting-and-what-does-it-mean-for-you monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/tips-and-tools-to-boost-your-linkedin-profile monthly 0.5 2017-06-09 https://www.markmywords.co.nz/blog/2017/5/28/what-content-should-you-include-on-your-home-page monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/copywriting-rates-what-should-you-expect-to-pay monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/why-work-with-a-web-copywriter monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/how-to-write-subject-lines-that-scream-read-me monthly 0.5 2017-05-28 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a7b136b8f5b4e64bdeed8/1495956260823/email-recipients Words from me - How to write subject lines that scream ‘READ ME!’ https://www.markmywords.co.nz/blog/2017/5/28/copywriting-for-cash-strapped-start-ups monthly 0.5 2017-05-28 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a7ccf1b631b84a156bfea/1495956696125/write-drunk-edit-sober Words from me - Copywriting for cash-strapped start-ups https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a7d778419c2e1dd0dc766/1495956860165/start-ups Words from me - Copywriting for cash-strapped start-ups https://www.markmywords.co.nz/blog/2017/5/28/keyword-research-tools monthly 0.5 2017-05-28 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a7f2fe4fcb57df0a41939/1495957305127/keywords Words from me - Keyword Research Tools https://www.markmywords.co.nz/blog/2017/5/28/features-vs-benefits monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/5/28/why-great-website-content-is-important monthly 0.5 2017-05-28 https://www.markmywords.co.nz/blog/2017/11/24/moving-to-a-mobile-first-approach monthly 0.5 2017-11-23 https://www.markmywords.co.nz/blog/2018/1/6/writing-a-business-winning-bio-without-sounding-like-a-chump monthly 0.5 2018-01-06 https://www.markmywords.co.nz/blog/2018/1/13/2018-whats-in-store-for-content-marketing monthly 0.5 2018-01-23 https://www.markmywords.co.nz/blog/2018/5/7/customer-story-the-authentic-lab monthly 0.5 2018-05-07 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5aeff1ad758d4670efbc664f/1525674424485/authenticlab.jpg Words from me - Customer story: The Authentic Lab https://www.markmywords.co.nz/blog/customer-story-pouch-products monthly 0.5 2018-07-12 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5b46a41b0e2e725582f42ba4/1531356215834/Untitled+Design.png Words from me - Customer story: Pouch Products https://www.markmywords.co.nz/blog/customer-story-kearose monthly 0.5 2018-07-12 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5b46a806f950b7b6b7062885/1531357214625/Kearose.jpg Words from me - Customer story: Kearose Candles https://www.markmywords.co.nz/blog/2018/7/30/customer-story-3sixty2 monthly 0.5 2018-07-30 https://www.markmywords.co.nz/blog/2018/8/9/customer-story-rock-n-rosie monthly 0.5 2018-08-08 https://www.markmywords.co.nz/blog/2019/2/18/customer-story-your-local-coffee-roasters-amp-cafe monthly 0.5 2019-02-19 https://www.markmywords.co.nz/blog/2019/2/18/customer-story-omahu-wellness monthly 0.5 2019-02-18 https://www.markmywords.co.nz/blog/2019/2/18/customer-story-santosa monthly 0.5 2019-02-18 https://www.markmywords.co.nz/blog/2019/2/18/customer-story-kingdom monthly 0.5 2019-02-18 https://www.markmywords.co.nz/contact daily 0.75 2019-11-21 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5adce51188251bb54e2ffe7c/1574302548343/2018.04.07_M.Shepherd_BANNER_1.jpg Contact https://www.markmywords.co.nz/blogs-online-articles daily 0.75 2019-10-14 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a6a8dbebafb216b519181/1517788663758/bookshelf.png Blogs & Online Articles https://www.markmywords.co.nz/website-copywriting daily 0.75 2019-09-21 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d86ac6810ec6205172ebbe1/1569107053232/2019-06-09_COMMERCIAL_MONICASHEPHERD_MARKMYWORDS_AUCKLAND_NZ_42.jpg Website SEO Copywriting https://www.markmywords.co.nz/services daily 0.75 2019-10-14 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a2304893fc05fa7c26138/1495933756444/services6.jpg Services https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a2103b3db2b6efbcc9cb8/1495933310595/macbook-tea-1.jpg Services https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/592a2434414fb5ddd38f0235/1495934076208/services-homepage-blog.png Services https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d86abb77ccf40668e450392/1569106875513/2018.04.07_M.Shepherd_BANNER_4.jpg Services https://www.markmywords.co.nz/testimonials daily 0.75 2019-09-05 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/58e6c990c534a5de6ced44de/1491519890773/testimonials.png Words from clients https://www.markmywords.co.nz/the-process daily 0.75 2018-11-11 https://www.markmywords.co.nz/tech-copywriter daily 0.75 2019-09-19 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5aceb55988251b82791c8d57/1523496632563/2018.04.07_M.Shepherd_SP_1.jpg Tech & SaaS Copywriter - Who am I? I am an experienced copywriter, content marketer and content strategist, specialising in tech marketing and SaaS. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5adce63203ce64e68385d724/1524426351128/2018.04.07_M.Shepherd_20.jpg Tech & SaaS Copywriter https://www.markmywords.co.nz/terms-conditions-agree daily 0.75 2018-04-17 https://www.markmywords.co.nz/terms-conditions daily 0.75 2019-08-19 https://www.markmywords.co.nz/privacy-policy daily 0.75 2018-08-22 https://www.markmywords.co.nz/content-calendars daily 0.75 2019-01-27 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5c4a7bbe70a6ade98b4f1281/1548385231330/2018.04.07_M.Shepherd_16.jpg Download your free content calendar resources - Content planning 2019 We all start the year with the best of intentions - THIS is going to be the year that we stay consistent with our content creation. It’s going to be regular, it’s going to be high value and it’s going to be relevant. January might start off on-track, but things get busy, a couple of months roll by, you’ve lost the inspiration and… crickets. You just don’t know what to write about. You’re scrambling for content. The moment has passed. I know this will sound familiar to you, because it’s what I hear from my clients all the time. It’s also probably why you’ve found yourself here. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5c4a7e11032be4626ceb3988/1548385912746/2018.04.07_M.Shepherd_BANNER_5.jpg Download your free content calendar resources - A little planning is all it takes There are a few classic adages I could throw at you here. If you fail to plan, you plan to fail… The (wo)man who is prepared has his battle half fought… An hour of planning can save you 10 hours of doing… Weird thing about adages, they kinda make sense. Need one more? Planning strategic content with purpose and value leads to profit and growth. OK, I made that one up. But mark my words (ooh, see what I did there), it rings just as true. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5c4a853940ec9aed508a5dc6/1548387662243/ Download your free content calendar resources - Let’s break it down These resources are designed to help you confidently plan and prepare your content calendar so that half the hard work is done. It will put simple structure around your content calendar, and also guide you through the components you need for a great piece of content. You’ll also receive a video tutorial from me, taking you through my recommendations for using your calendar and planning docs https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5c4a7a60cd8366947f4794e3/1548384872006/2018.04.07_M.Shepherd_BANNER_2.jpg Download your free content calendar resources https://www.markmywords.co.nz/learn-more daily 0.75 2019-07-26 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5d3a7546b71f3d0001096328/1564112055930/2018.04.07_M.Shepherd_BANNER_5.jpg Learn more about Mark My Words https://www.markmywords.co.nz/about-monica daily 0.75 2019-12-16 https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5daea29e5e848e76d61ac283/1571726001111/2018.04.07_M.Shepherd_2.jpg About Monica - Why story? I liked words so much, I’ve also learnt them in a few more languages too, and after university I set off to use them, in varying degrees of fluency, while travelling through over 45 countries across the planet (I’m still adding to that list). Believe me, just knowing a few words can open you up to some pretty interesting people and experiences. With my travels as inspiration, I reignited the storyteller within. I saw how people were captured by stories, and wherever you are, to connect with people, you need authentic, unique, genuine communication. Storytelling is how we bond; it’s how we find our tribe. It’s how we understand each other. Storytelling, to me, is far more memorable than any sales spin. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5dae9ca34b15037aabfb393f/1571724460181/2018.04.07_M.Shepherd_SP_2+copy.jpg About Monica - What’s my secret sauce? The ability to listen between the lines. I get to the heart and soul of your business, put words around whatever it is that sets you apart, and help you bring your incredible brand story to life in a way that makes you feel proud. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5dae9a2245e76364d77b78ac/1571723834590/2018.04.07_M.Shepherd_9.jpg About Monica - I’m Monica New Zealand copywriter, storyteller & word wizard A snapshot: + 10+ years copywriting career + SaaS + technology specialist + NZIE Advisory Board member + SEO copywriter https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5dae9d9345e76364d77b933e/1571724703001/2019-06-09_COMMERCIAL_MONICASHEPHERD_MARKMYWORDS_AUCKLAND_NZ_44.jpg About Monica - It’s my job to… Understand what your customers want to know. Extract the right information from you. Then present it in a way so that it resonates with the right people and sets you apart from others in your industry. There’s a method to this that I have crafted over the course of a 10-year career in copywriting, with an understanding of SEO copywriting, storytelling techniques, persuasion and buying psychology. https://static1.squarespace.com/static/58dc059729687fd202b5946f/t/5daebba85e848e76d61b7f41/1571732583863/2018.04.07_M.Shepherd_BANNER_5.jpg About Monica